Raise glass for NC business

Meet The Famous

Peter Cuocolo (Owner of CSEG) seen with Yogi Berra and Joe Garagiola...The Baseball Legends!

Peter Cuocolo (Owner of CSEG) seen with Yogi Berra and Joe Garagiola...The Baseball Legends!

Joe Larson – Radio Personality @ 107.9 The Link / Live Traffic Reporter @ News Talk 1110 WBT. Joe has been our Entertainment Director since 2010.Joe Larson – Radio Personality @ 107.9 The Link / Live Traffic Reporter @ News Talk 1110 WBT. Joe has been our Entertainment Director since 2010. He is also our # 1 DJ/MC Host. Call us to book Joe for your next event!

Client Testimonials

The Mayor of Huntersville, NC – Mr. John Aneralla is saying about CSEG

“The outcome of an event like ours is in direct proportion to the level of service and professionalism of those involved. As a result, I have had nothing short of outstanding feedback from those who were in attendance...”
Russell C. Everett III
Asst. Vice President
The Hartford

“People are coming to my office, stopping me in the hallways and elevators, and sending me letters to thank me for an outstanding picnic. I must salute you and your staff for an exceptional job.”
George Ochman
Director of Purchasing
Citibank , N.A.

More Testimonials...

By Erica Batten. With a growing population and a business climate that is increasingly favorable to beer, wine and distilled spirits production, North Carolina, once known worldwide as a center for tobacco production, may have found a new ​economic ​drug of choice.

And like the large, leafy plant that once dominated the state’s economy, the ​alcohol​ industry has found growth when the conditions are right: a favorable climate, scientific know-how, and the proper equipment.

Interestingly, North Carolina is among states with relatively low rates of ethanol consumption. According to the latest report by the National Institutes of Health, North Carolinians consume between 1.89 and 2.10 gallons of alcohol per year, ranking among the 12 lowest states.

Does this mean that North Carolina is​, ​pardon the pun​,​ an untapped market? Quite possibly.

According to the Beverage Information and Insights Group, consumers’ attitudes toward beverage alcohol have changed nationwide, with Millenials driving expansion and preference for authenticity, quality and heritage.

Currently the ninth-most populous state, North Carolina’s population is projected to top 12 million by 2035, according to the Population Center at UNC-Chapel Hill. More than two-thirds of that growth will be in Charlotte and the Triangle. Nearly a million new people will move to Charlotte over the next 20 years.

Chances are, those people will be thirsty.

Pollination Fosters Growth

Even as regulation seeks to curb growth in some branches of the alcohol industry, other branches grow organically out of a mother vine of North Carolina’s economy: tourism.

Agritourism has brought visitors to Yadkin Valley, Duplin, Asheville and other native wineries for years.

In 2013, event planning and tour company the Charlotte Special Events Group began offering brewery tours to private groups. By December of the next year, 43 guests had signed up for the company’s first public brewery tour, said president Peter Cuocolo. The company currently offers 31 different tours to breweries, vineyards and other attractions.

As brewing and distilling have expanded along the I-85 corridor, Cuocolo likewise has branched into Cabarrus County.

His company’s Lake Norman/Concord Brew Ha-Ha tour starts at Primal Brewery in Huntersville, then travels via luxury coach to Twenty Six Acres, Red Hill and Cabarrus Breweries in Concord. Guests are served lunch courtesy of Brooklyn South Pizza and sample three beers at each brewery. Behind-the-scenes tours focus on unique aspects of each facility.

At Primal, the tour focuses on microbrewing methods, Cuocolo said. Red Hill’s owners focus on local history. “They pride themselves on what Concord is all about,” said Cuocolo. “Everything stays local.”

New Markets

​Likewise,  Southern Distilling is relying on tourism to drive local interest. Its gift shop, at the distillery and online, offers everything from cocktail glasses and stirrers to rustic décor items like wagon-wheel coffee tables and factory carts. They’re currently hiring a gift shop attendant and tour guides to conduct hourly tours and ​to ​lead tastings.

“We just set up the first-of-its-kind distillery tour for June 10,” Cuocolo said. The tour will include Southern Distillery Company and Charlotte distilleries Doc Porter’s, Muddy River and Great Wagon Road.

“You have to stay on top of it,” Cuocolo said of the hospitality industry. “You can’t stay stagnant.”

Cuocolo had been considering distillery tours for a couple of years and only recently felt the time was right. His next move: the “Brew-llery” tour combining visits to local breweries and distilleries